TAHL creates premium Framer templates that let entrepreneurs launch studio-quality websites without a custom build.

The brand film follows the journey from picking a template to publishing a polished site in a few intuitive steps. UI animation guides the viewer through key sections such as the hero and core content areas, so the structure feels natural rather than instructional. By shifting between visual styles and content types, the film shows how one system can support product launches, personal brands and service businesses while always looking tailored, reflecting TAHL's belief that good templates shouldn't feel templated.

To keep feedback rounds fast, I linked the animations with expressions, so changes meant adjusting a few controls rather than reworking keyframes.

Made for TAHL's website and X, where it reached 15,000+ views.